| Today there are seven key lifestyle trends reshaping
our country in unprecedented ways. In this lively, multi-media presentation,
Maddy describes these trends and how they are altering the nature of who
we are, how we live, what we deem important and how business and associations
will operate into the future. Maddy Kent Dychtwald is a nationally recognized
authority on the boomer and mature markets. In 1986, she co-founded Age
Wave, the nation’s premier firm focused on the aging of America.
While there, she analyzed and forecast lifestyle and marketing trends.
Since leaving Age Wave, Ms. Dychtwald has focused on speaking as well
as her upcoming book, Power Trends: Boomers Changing America. |
